Why FIRM Consulting?
At FIRM Consulting, we help teams get unstuck and build momentum. Our simple, powerful approach builds alignment on what matters and quickly turns intentions into impact.
Built from a philosophy that almost any business challenge can be solved with four simple words: Focus. Intention. Refine. Make.
Whether you're scaling, resetting, or just trying to find your rhythm, this mindset and our tools to support it can help.
FIRM Consulting – Strategy, CX & Growth
Consulting Services.
FIRM Consulting Services
Brand and CX Strategy
Successful brands aren't just built on marketing messages, but also how customers interact with every touchpoint. We can help shape your brand strategy and ensure it comes to life with memorable experiences.
Go-To-Market Planning
Set up for success with a GTM plan that ensures teams are aligned, goals are clear, and resources are optimised.
Customer Segmentation and Personas
Is the customer always right? Perhaps. Are all customers equal? Definitely not.
Our simple approach to customer segmentation will help you create clear actionable cohorts, so you can develop personalised strategies based on behaviours not assumptions.
Develop personas to bring your customers to life, use these rich and practical portraits to surface underlying wants and motivations.
Lifecycle and Marketing Automation Planning
We can help you map and plan customer journeys that feel simple, align with customer and business goals, and makes it easy to unlock the power of marketing automation.
FIRM Planning and
FIRM Scoring
FIRM Planning is a powerful, purpose-built system and tool designed to help teams prioritise and deliver the work that truly matters. Built for teams and founders who are drowning in things they 'could do' but struggling to define what they 'will do' with clarity on 'why do'.
FIRM Scoring shows if you're working on the right things. A clear and simple way to track strategic impact, delivery efficiency, and if the plan is actually landing.